Steve Zafeiriou (b. 1998, Thessaloniki, GR) is a New Media Artist, Technologist, and Founder of Saphire Labs. His practice investigates how technology can influence, shape, and occasionally distort the ways individuals perceive the external world. By employing generative algorithms, electronic circuits, and interactive installations, he examines human behavior in relation to the illusory qualities of perceived reality, inviting observers to reconsider their assumptions and interpretations.

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New Media Artist & Technologist

Steve Zafeiriou

Designing integrated digital & physical experiences that investigate human behavior through the interplay of software development, engineering, and immersive narrative frameworks.

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Perception & Reality in Art & Technology

Explore the interserction of art, technology, and philosophy in Steve Zafeiriou’s writings on computational systems, digital media, and immersive environments.

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Human Behavior

How does the relationship between technology and perception influence our comprehension of reality? How does the integration of technology into daily life alter human behavior and social dynamics? Can technology be a mirror to human behavior, revealing underlying patterns and tendencies that might otherwise go unnoticed?

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