Steve Zafeiriou (b. 1998, Thessaloniki, GR) is a New Media Artist, Technologist, and Founder of Saphire Labs. His practice investigates how technology can influence, shape, and occasionally distort the ways individuals perceive the external world. By employing generative algorithms, electronic circuits, and interactive installations, he examines human behavior in relation to the illusory qualities of perceived reality, inviting observers to reconsider their assumptions and interpretations.

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steve zafeiriou

Photography Gallery

Step inside Steve’s photography gallery; a curated digital showcase of artistic vision, creativity, and storytelling through the lens. This collection features studio work, past and present exhibitions, commissioned projects, and personal explorations that merge art with technology, software, and engineering.

Join Steve’s Newsletter and connect with a vibrant community of art cOLLECTORS digital ART enthousiasts new media artists exploring the intersection of technology & immersive art.

Explore insights into art market trends, creative applications of technology, and philosophical discussions on the evolving nature of digital and interactive art.

Researching Human Behavior Through Art and Technology

Steve Zafeiriou’s artistic practice explores the intersections of human identity, behavior, and digital transformation. Using programming, engineering, machine learning, and immersive technologies, he investigates how innovation can reveal new dimensions of emotion, perception, and the human condition. His work push beyond traditional boundaries of reality and self-awareness to question how creativity and consciousness adapt in an increasingly digital world.

Rather than treating technology as a tool, Steve approaches it as an active collaborator. Through artificial intelligence, interactive media, and data-driven design, he expands the field of contemporary art, opening new pathways for storytelling, engagement, and exploration.

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